About Furniture Product Consumer Groups(2)
As the new generation of consumers matures, their preferences and preferences will strongly drive the market toward personalization and refinement.
Families who have just experienced home improvement
Keywords: comfort, practicality, safety and health
When purchasing household products, such families tend to choose furniture that improves comfort, such as comfortable sofas, soft mattresses, etc. At the same time, use soft lighting, warm colors, and soft home decorations to create a warm and cozy home atmosphere.
After clearly sorting out the pain points and needs of the original home layout, they usually choose more practical furniture, such as storage cabinets with powerful storage functions, deformable tables and chairs, etc., to make full use of the space.
In addition, in order to improve the quality of life experience, they pay more attention to the use of environmentally friendly, non-toxic building materials and household products to reduce indoor air pollution and ensure the health of family members. Some newly renovated homes will also consider installing necessary safety equipment, such as smoke alarms, anti-theft doors and windows, etc., to improve the overall security level of the home.
Middle-aged and elderly consumer groups with relatively strong economic foundations and traditional values
Keywords: combination of tradition and quality, aging-friendly design, healthy intelligence
This group, while maintaining the traditional style, will seek high-end furniture brands that are more durable and exquisite in craftsmanship, such as solid wood furniture, hand-woven carpets, ceramic crafts, etc., to show the value and quality of traditional culture.
Aging-friendly design cannot be ignored. For example, aging-friendly renovations include installing handrails, lowering thresholds, using barrier-free bathroom equipment and other barrier designs to improve comfort in the home environment; choose easy-to-operate home equipment, such as one-touch switches, Remote control smart home systems for easy use. Regarding furniture and auxiliary products suitable for the elderly, nearly 80% of consumers are most concerned about safety performance, such as anti-slip, grip support, fall protection, etc.
In addition, they hope to deploy health monitoring equipment, such as smart thermometers and blood pressure monitors, to facilitate monitoring of health conditions at any time; and install smart lighting and air conditioning systems to facilitate remote control through smartphones or voice assistants to improve the convenience of living.
Everything related to home, from emotional sustenance to smart convenience, is redefining our understanding and expectations of living space. Consumers' needs are becoming more diverse and complex. They not only agree with the concept of "value for money", but also desire smarter consumption methods to clearly reflect their life taste and status symbol. The future development of the home and furniture market will be deeply shaped by trends such as quality, innovation, customization and intelligence. If an enterprise wants to stand out in the fierce competition, it must capture and respond to these changes carefully, continue to innovate, and strive for excellence.
Recycling Of Used Household Products
About Furniture Product Consumer Groups(1)
